If you need cash fast, there’s nothing like having a sale to increase your bank account quickly. Here are ten excuses you can use to tell your customers you’re having a sale.
1- It’s Your Birthday (or Your Business’s Birthday)
We all feel generous on our birthday, so why not have a sale on your special day. You can even tie to discount amount to your day of birth. For example, if you were born on the 14th, then you can offer customers 14% off.
Similarly, you can hold an anniversary sale on your business’s anniversary date. It’s a good way to let customers know how long you’ve been in business.
2- Your Partner Is on Vacation
If you have a business partner, you can use the excuse, “When the cat’s away, the mice will play.” You can pretend that your partner knows nothing about the sale, but has left you in charge and you’re going to have this sale. The customers will enjoy the reason and feel like they are getting away with something fun.
3- Holidays
Most stores have holiday sales, and you can too. There are so many unusual holidays that you can tap into just in case the holidays are at an inconvenient time. Here’s a website that will give you a list of special days, weeks, and holidays: http://www.holidayinsights.com/moreholidays/
4- The Full Moon
Why not? It might be the best sale you’ve ever had. The next full moon is July 2, 2015, and you’re in luck because July has a blue moon (when two full moons occur on one month) on July 31, 2015.
5- Small Business Saturday
November 28, 2015 is Small Business Saturday. It’s one day after Black Friday and the Saturday before Cyber Monday. Small Business Saturday is relatively new, but has been gaining momentum in the past few years.
6- Tax Holidays
In some states the sales tax authority provides exemptions for a few days on selected categories of items. For example, in August, Texas allows one weekend where sales tax does not have to be paid or collected on school supplies. You may not even have to mark down your items to generate a crowd for sales tax holidays. Here’s a Wikipedia page on it: http://en.wikipedia.org/wiki/Tax_holiday
7- Old Inventory Items or Overstock Conditions
A great reason to have a sale is when you have old inventory items you need to clear out. Similarly, if you’re overstocked on certain items, a sale will help them move.
8- Your Kid’s College Tuition Is Due
You can have a lot of fun by advertising that you simply need to make your tuition payments. Customers will get a smile out of helping you out and relating to a familiar need.
9- The Stock Market
If the stock market goes up or down, you can have a sale based on its performance.
10- Seasonal Dates
Dates such as the first day of summer, Spring Equinox, or even April 15th, tax day (in the U.S.) can be potential sales days for your business. Think about seasonal dates related to your industry.
Try these ten ideas to get your sale noticed.
We are pleased to announce that Wayne Kukuruza, Bookkeeper at New Business Directions has received his QuickBooks® Online Cloud ProAdvisor designation. This training will allow Wayne to provide further assistance to businesses setting up, navigating and troubleshooting their QuickBooks® Online accounts.
Rhonda Rosand, CPA has been recognized as one of Intuit’s Top 100 ProAdvisors for the second year in a row! Intuit aims to identify leading ProAdvisors who leverage the ProAdvisor Program to better serve their clients, grow their own business, deliver great client service, and increase their knowledge and understanding of the Intuit ecosystem. The competition included thousands of Top Trainers, Top Friends of Intuit and the Top Intuit Reseller Partners as part of the overall program. The award ceremony will take place at the Scaling New Heights conference in New Orleans in June.
New Business Directions specializes in QuickBooks® consulting and training services, coaching small business owners, and providing innovative business solutions.
Do you have employees who need to work together as a team? Or perhaps you need to work as a team with your customers and vendors. When people of different backgrounds get together for a common goal, there are often four stages they go through before they become a true team or family.
Four Stages of Teams
In 1965, Bruce Tuckman noted that there are four stages in which teams evolve: forming, storming, norming, and performing. Two goals are crucial for teams:
- To reach the optimal stage, performing.
- To build trust, respect, and open communication during all four stages of the process.
Forming
In the forming stage, team members begin to get to know each other and what their goals are. This is a good time for the team to set ground rules that cover how often the team should meet, how they should communicate, and what their objectives will be. This is an ideal time for the team to assess their strengths and challenges.
Storming: Team Conflict
In the storming stage, conflict begins. The diverse points of view of each team member present as team conflict. Team members need some tools in this stage to avoid clashing egos and turf wars. Have team members actively listen to other team members’ viewpoints to better negotiate through the problem-solving the group needs to perform in order to get their goals met.
Don’t let a team get stuck in this stage because emotions that simmer under the surface will blow up.
Both active listening and assertiveness training are great tools to help teams learn how to manage the conflict and work through the issues that come up during the storming stage. Employees also need to learn how to deliver feedback and bad news in an effective, non-threatening way.
Norming: Becoming Complacent
The third stage of teambuilding is norming. In this stage, team members can become complacent and agree with the group to avoid conflict. The leader must challenge the group not to fall into this type of groupthink, which results in terrible decisions.
Performing: The Optimal Stage
In the final stage of teambuilding, performing, the group has found their synergy. They perform at their highest productivity and quality. They have built trust among team members to get the job done constructively and without personal conflict.
Which stage is your team in? Knowing the natural stages will help you move your team to the optimal stage, performing.
If you need cash fast, there’s nothing like having a sale to increase your bank account quickly. Here are ten excuses you can use to tell your customers you’re having a sale.
1. It’s Your Birthday (or Your Business’s Birthday)
We all feel generous on our birthday, so why not have a sale on your special day. You can even tie to discount amount to your day of birth. For example, if you were born on the 14th, then you can offer customers 14% off.
Similarly, you can hold an anniversary sale on your business’s anniversary date. It’s a good way to let customers know how long you’ve been in business.
2. Your Partner Is on Vacation
If you have a business partner, you can use the excuse, “When the cat’s away, the mice will play.” You can pretend that your partner knows nothing about the sale, but has left you in charge and you’re going to have this sale. The customers will enjoy the reason and feel like they are getting away with something fun.
3. Holidays
Most stores have holiday sales, and you can too. There are so many unusual holidays that you can tap into just in case the holidays are at an inconvenient time. Here’s a website that will give you a list of special days, weeks, and holidays: http://www.holidayinsights.com/moreholidays/
4. The Full Moon
Why not? It might be the best sale you’ve ever had. The next full moon is June 2, 2015, and July has a blue moon (when two full moons occur in one month) on July 31, 2015.
5. Small Business Saturday
November 28, 2015 is Small Business Saturday. It’s one day after Black Friday and the Saturday before Cyber Monday. Small Business Saturday is relatively new, but has been gaining momentum in the past few years.
6. Tax Holidays
In some states the sales tax authority provides exemptions for a few days on selected categories of items. For example, in August, Texas allows one weekend where sales tax does not have to be paid or collected on school supplies. You may not even have to mark down your items to generate a crowd for sales tax holidays. Unfortunately, this does not apply here in New Hampshire. For more information, here’s a Wikipedia page on it: http://en.wikipedia.org/wiki/Tax_holiday
7. Old Inventory Items or Overstock Condition
A great reason to have a sale is when you have old inventory items you need to clear out. Similarly, if you’re overstocked on certain items, a sale will help them move.
8. Your Kid’s College Tuition Is Due
You can have a lot of fun by advertising that you simply need to make your tuition payments. Customers will get a smile out of helping you out and relating to a familiar need.
9. The Stock Market
If the stock market goes up or down, you can have a sale based on its performance.
10. Seasonal Dates
Dates such as the first day of summer, Spring Equinox, or even April 15th, tax day (in the U.S.) can be potential sales days for your business. Think about seasonal dates related to your industry.
Try these ten ideas to get your sale noticed.
A great way to speed up your cash flow is to get paid faster by customers who owe you money. One way to do that is to examine your payment terms to see if you can accelerate them. First let’s talk about what payment terms are common. Then I’ll share a study that showed which payment terms generate the fastest payments.
English, Please
Traditional payment terms are spoken in the following format:
Percentage discount/(Days due from invoice date), “Net” (Days due before payment is past due)
An example is 2/10, Net 30. It means to the customer that if they pay within ten days, they can take two percent off of the invoice due amount. If they don’t want to do that, they need to pay the full invoice within 30 days of the invoice date.
You could write “2/10, Net 30” on your invoice, but you will get paid faster if you write it out in plain English.
Industry Standard
If your industry “has always done it that way,” I encourage you to challenge the status quo. Getting your cash faster is important to all small businesses, so don’t let your industry hold you back.
Discounts
Most corporations are required to take discounts if they are offered, so offering an early pay discount might help you get paid faster.
Insights
There are several studies on how to get paid the fastest. Of course they all have different conclusions! FreshBooks advises that “due upon receipt” terms can work against you as most people decide that that can mean anything. They suggest using wording that says “Please pay this invoice within 21 days of receiving it.” Here is their blog post on the topic:
Xero produced a page on the topic as well. Their research suggests that debtors pay bills 2 weeks late on average. They also suggest using terms of net 13 or less in order to get paid within 30 days. Here is their page on the topic:
https://www.xero.com/us/small-business-guides/invoicing/invoice-payment-terms/
Feel free to contact us if you’d like help deciding on payment terms for your business.