Separating Business from Personal in Facebook

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Do you love using Facebook with your friends but know you’re missing out by not using it in business? Do you feel guilty when you post a business promotion and would prefer not to bug your friends? The good news is there’s an easy way to separate Facebook personal use from business within your personal account.

The answer is to group your friends by lists. Once you do that, you can selectively post to the appropriate list(s). Here’s how to do it, step by step.

Log into Facebook and go to your Home page. From the left column, locate the section on Friends and click on More, which is just to the right. At the top right of this Friends page, you’ll see a button called Create List.

Create two lists: one labeled Business and one labeled Personal. You can create far more than two if you want, but for now, start with two. Click the Create button and it will then ask you if you want to add friends. Click that button and select the friends you want to add to each list. In some cases, you’ll want a friend to be on both lists, and that’s fine. Once you’re done, you’ll have a list of business friends and a list of personal friends.

When you post an item, you can select which list you want to see your post. If you’re showing private events like birthdays, weddings, drunk parties, and grandbabies, you may only want friends to see those posts. If you’re pitching a new product, your business list should see that post, but you might not want to bug your friends.

Enter your post as usual and locate the Custom button to the left of the blue Post button. Select the list of friends that you wish to see this post. Then click Post. You’ve now successfully separated your personal and business friends and posts on Facebook.

Almost every social media account has a way for you to separate business from personal, so don’t let this excuse be a reason to miss out on some great marketing opportunities for your business.

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2016 Team Certifications

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Spring is just around the corner and that means new and exciting things are happening! New Business Directions, LLC is pleased to announce the recent completion of our team certifications.

Kristen Pobatschnig has also completed her QuickBooks® Online 2016 Certification. Kristen has been a Certified  Online ProAdvisor for the past 3-years and is highly knowledgeable. The New Business Directions team is grateful to have Kristen continue to provide exceptional service to our clients. If you have any questions regarding QuickBooks Online, please email Kristen at kristenp@newbusinessdirections.com or call our office at 603-356-2914.
Proadvisor_PointOfSale

On February 20th 2016, Rhonda Rosand, CPA successfully completed her certification in QuickBooks Point of Sale Desktop  v12. This is her fourth official recognition in Point of Sale.  Wayne Kukuruza, who is also a Certified Online ProAdvisor, attended all of the Point of Sale training sessions and works closely with Rhonda to assist our clients with Point of Sale and IT support.

In order to become a Certified QuickBooks® Point of Sale ProAdvisor, Rhonda was required first, to be certified in QuickBooks® financial software. QuickBooks® Point of Sale certification provides training and tools to accounting and technical professionals in order to offer a higher level of expertise and to help retailers set up their software, ensure a smooth transition and run a more successful retail business.

To learn more about New Business Directions, LLC and QuickBooks®, or to schedule an appointment, please call (603) 356-2914, email rhonda@newbusinessdirections.com

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Our newest QuickBooks Online ProAdvisor!

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The New Business Directions team is pleased to announce our newest QuickBooks® Online ProAdvisor!

Sondra Love has successfully completed the requirements to earn her QuickBooks® Online SL_proadvisor_online_22016 certification. This training will allow Sondra to provide assistance to businesses setting up, navigating and troubleshooting their QuickBooks® Online software.

New Business Directions, LLC specializes in QuickBooks® consulting and training services, coaching small business owners, and providing innovative business solutions.

To learn more about New Business Directions, LLC and QuickBooks®, please call (603) 356-2914 to schedule an appointment or visit our website.

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Cool Tech Tools: Boost Team Collaboration with Slack

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Slack is a relatively new collaboration tool that is designed to cut down on emails among team members and boost productivity.  It provides messaging by topic or channel so that threads of communication can be streamlined and accessed easily.

Slack is a searchable messaging portal that allows document sharing from a team member’s computer or integrated apps such as Google Drive, DropBox and more.  Slack has 300,000 paid accounts and 1.1 million active users per day.  There is a free option.

Once all your team members are in Slack, they can create channels and have conversations within the channels.  Channels can be organized in any way you want, such as by:

  • Departments
  • Projects
  • Clients
  • Locations
  • Trips
  • Office talk

Channels can be made public within your team or private.

You can also direct-message anyone else in the group so two or more team members can have a private talk. Conversations can be followed on any device – computer, tablet, and phone.

You can add documents to the message stream so team members can review and make comments.  These documents can come from your local computer or one of the 900 integrated apps.  And the messages are searchable to boost efficiency.

If you’re looking for a tool that reduces the number of emails across team members, try out Slack at slack.com.

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Cool Social Media Apps: Periscope

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Periscope is one of social media’s newest darlings.  It enables cell phone users (iPhone and Android) to capture and steam live video from their phone.  Periscope was acquired by Twitter in February 2015, and it launched in March.  As of August 12, 2015, Periscope announced they had 10 million users watching 40 years of video per day.   Here are a couple of tips to get you started using Periscope:

Getting Started

If you don’t already have a Twitter account, do that first.  Periscope uses your Twitter info to log you in.  Start following people and they will follow you back.

When someone you follow is broadcasting live, your phone will whistle and you can join in the broadcast.  Once you do, tap the screen to give the broadcaster hearts (likes), which will display and float up the right side of the screen.  You can make comments or ask questions during the broadcast as well; it’s designed to be very interactive.

Your First Broadcast

You can broadcast anything:

  • A new product or service you’re offering
  • Events you’re attending
  • Interviews with people
  • A great view at a party
  • News like a police, fire, or weather event
  • A speech you want to give

Make sure you’re on long enough for people to join in, unless you’ve invited them ahead of time.   You can also keep your videos private if you want to.

To start the broadcast, use the third icon on the bottom which looks like a lens with a small red part.  Title your broadcast, then hit the start button and you’re live.  Double-click the screen to toggle the screen toward you and away from you.  For long broadcasts, consider getting a table tripod or a GorillaPod tripod (by Joby®) with a cell phone holder so your picture will be steadier than handheld.

Broadcasts are listed for 24 hours and then they drop off.  If you want to save your broadcasts to your camera/video roll, be sure to go into Settings under your profile and turn on Autosave Broadcasts.  You can also send your video to the cloud using Katch.me.

Have fun with Periscope; it is a great way to get the word out about your business.

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